Once you've got the basics of your profile page and posting down, just remove these how-to posts from your Storyteller page.
Just click on the blue Manage button at the bottom of the post. That will flip it -- like this.
Just click "Un-tag Your Business" to remove it from your page.
The other links are handy too.
PROMOTE lets you share the post on Facebook, Twitter or by email.
PROMOTION HISTORY lets you record where you shared it so you don't lose track.
ADD TO MENU lets you pin a link to the post at the top of your Storyteller page.
SET EXPIRATION DATE lets you set a date in advance when you no longer want the post to display on your profile page.
METRICS is cool. Try it and see.